Hyundai

Produced: 

2014

Objectives:

This video was produced for Hyundai as part of their Genesis Middle East and Africa Regional Launch campaign that is aimed at introducing the new model of luxurious Genesis.

We have captured interior and exterior shots of the car, both in motion and stationery. We have also included various sets of passengers from families to friend groups to showcase the car is ideal for usage of everyone. The touch of vocal feedback from a female driver serves as testimonial and encourages the viewer to want to buy the car to experience the same feeling.

The final product is the result of shooting for 5 days during the launch ceremony at JW Marriot grand marquis Dubai and road drive test.

The Final Product: