Pizza Hut
Pizza Hut Middle East
Produced:
2015
Objectives:
These videos were produced for Pizza Hut Middle East as part of their Ultimate Hershey’s Chocolate Chip Cookie campaign under #CookieFirst that is aimed at introducing a
new chocolate chip cookie as a menu item.
We have captured three scenarios that are very unlikely to happen but result in destruction of the cookie and leaving the person wanting it.
The Final Product:
Results:
The series has been watched more than 1.6M times at Pizza Hut Middle East Official Youtube Channel.
Nescafe
Nescafe #My_inspiration Youtube Campaign
Produced:
2013-2014
Objectives:
This series of 10 mini documentaries portray young Arab entrepreneurs, their journeys to success, and the obstacles they had to overcome. Each story focuses on a different character with individuals from diverse backgrounds and unique challenges.
These videos were produced as part of Nescafe Arabia #My_inspiration Youtube Campaign that highlights the inspirational leaders from the Middle East and North Africa region.
We have captured the videos to reach maximum effectiveness whilst telling the very personal aspects of these high achievers from the Middle East and North Africa region and keeping the narrative intact.
The Final Product:
The Result:
The series has been watched on Youtube for more than 2.5M times and more videos can be found at NESCAFÉ Arabia Official Youtube Channel.
Reebok
Reebok Les Mills Crossfit Motivational Campaign
Produced:
2017
Objectives:
This series of videos were produced for Reebok partnership with The Les Mills as part of their Motivational Videos series to play online and on store screens based in Dubai, UAE.
We have captured high tempo and suspenseful videos, all ending with success athletic endeavours. This campaign’s focus is specifically on the motivational quote that “The Success is in Your Effort” and it highlights that how you define success doesn’t matter and all things in life come with great effort.
The Final Product:
Hyundai
Genesis Middle East and Africa Regional Launch and Test Drive Campaign
Produced:
2014
Objectives:
This video was produced for Hyundai as part of their Genesis Middle East and Africa Regional Launch campaign that is aimed at introducing the new model of luxurious Genesis.
We have captured interior and exterior shots of the car, both in motion and stationery. We have also included various sets of passengers from families to friend groups to showcase the car is ideal for usage of everyone. The touch of vocal feedback from a female driver serves as testimonial and encourages the viewer to want to buy the car to experience the same feeling.
The final product is the result of shooting for 5 days during the launch ceremony at JW Marriot grand marquis Dubai and road drive test.
The Final Product:
Axiom Telecom
AXIOM Telecom Fathers Day Campaign
Produced:
2014
Objectives:
This video is a part of the professional campaign titled ‘Father’s Day’ for Axiom Telecom, published in the UAE to celebrate Father’s day. It’s a heartfelt tribute dedicated to celebrating and honoring fathers across the region, recognizing their often understated yet invaluable roles in our lives.
The campaign cleverly utilizes Father’s Day as a moment to reflect on the profound impact fathers have, subtly reminding viewers of their constant presence behind the scenes. Through a nostalgic journey spanning from childhood to adulthood, the video captures pivotal life moments, subtly implying the father’s enduring support and guidance, always behind the camera yet ever-present.
Without explicitly stating it, the campaign nudges viewers towards expressing gratitude and appreciation for their fathers through meaningful gestures and thoughtful gifts. By resonating with universal experiences, the video strikes a chord with audiences, prompting them to vocalize their appreciation for their fathers on this special occasion. It’s a touching reminder to acknowledge the silent yet significant contributions of fathers in our lives.
The Final Product:
Results:
The English version of this advertisement video has received over 810K views on Axiom Telecom official Youtube page.
